1. the flag of a country, army, troop, etc.
  2. an ensign or the like bearing some device, motto, or slogan, as one carried in religious processions, political demonstrations, etc.
  3. a flag formerly used as the standard of a sovereign, lord, or knight.
  4. a sign painted on cloth and hung over a street, entrance, etc.: Banners at the intersection announced the tennis tournament.
  5. anything regarded or displayed as a symbol of principles.
  6. Heraldry. a square flag bearing heraldic devices.
  7. Also called banner line, line, screamer, streamer. Journalism. a headline extending across the width of a newspaper page, usually across the top of the front page.
  8. an open streamer with lettering, towed behind an airplane in flight, for advertising purposes.
  9. Also called banner ad. an advertisement that appears across the top or bottom or along one side of a web page.


  1. leading or foremost: a banner year for crops.


  1. a long strip of flexible material displaying a slogan, advertisement, etc, esp one suspended between two points
  2. a placard or sign carried in a procession or demonstration
  3. something that represents a belief or principlea commitment to nationalization was the banner of British socialism
  4. the flag of a nation, army, etc, used as a standard or ensign
  5. (formerly) the standard of an emperor, knight, etc
  6. Also called: banner headline a large headline in a newspaper, etc, extending across the page, esp the front page
  7. an advertisement, often animated, that extends across the width of a web page
  8. a square flag, often charged with the arms of its bearer


  1. (tr) (of a newspaper headline) to display (a story) prominently


  1. US outstandingly successfula banner year for orders

c.1200, from Old French baniere (Modern French bannière) “flag, banner, standard,” from Late Latin bandum “standard,” borrowed from a West Germanic cognate of Gothic bandwa “a sign” (see band (n.2)). Figurative use from early 14c. Of newspaper headlines, from 1913.

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